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Marketing Manager
Marketing managers plan and execute brand strategies, digital campaigns, and product launches. A creative-commercial hybrid role.
Business & ManagementCommerce Stream
What Does a Marketing Manager Do?
Marketing managers develop and execute strategies to promote products and services. They manage brand positioning, digital marketing (SEO, social media, paid ads), content strategy, market research, and campaign analytics. They work in FMCG, tech, e-commerce, media, and consulting. The rise of digital marketing has made this role more data-driven and accessible than ever.
Salary Range in India
- Entry level: 4-8 LPA
- Mid level: 10-22 LPA
- Senior/CMO track: 25-60+ LPA